What is the number 1 toy of all time?

The title of the #1 toy of all time is often given to the Barbie doll. Since its debut in 1959, Barbie has become the best-selling toy in history. Created by Ruth Handler and produced by Mattel, Barbie has sold over 1 billion dolls worldwide across a wide variety of models and themes, from the iconic fashion doll to numerous career-based and cultural variations.

Why Barbie is the #1 Toy:

1. Longevity: Barbie has been a part of popular culture for over 60 years, maintaining its relevance across generations.
2. Cultural Impact: Barbie has influenced fashion, media, and children's toy expectations, and has become a symbol of possibility, with over 200 different careers portrayed in her line.
3. Variety: Over the years, Barbie has had thousands of different iterations, including various accessories, playsets, movies, and even limited edition dolls for collectors.
4. Global Reach: Barbie has been marketed in numerous countries and has achieved massive sales worldwide, cementing her place in toy history.

While there are other contenders, such as LEGO sets, Hot Wheels, and Action Figures like G.I. Joe, Barbie's cultural influence, long sales history, and massive collection variety make her widely regarded as the #1 toy of all time.